Sprinklr achieved the highest score among all reviewed vendors in its strategy, current offering, and market presence.
New York- Oct 10, 2019: Sprinklr announced that the company was named the only leader in the Forrester, the Social Suites Wave Q4 2019. This is the first-ever publication of Forrester’s Wave for Social Suites. Forrester analysts in the competitive evaluation looked at the five core capabilities essential to successfully governing social media in the enterprise: social ad-tech, social listening, onsite social capability, word of mouth, and social media management.
No other vendor out of the eight vendors evaluated in this Social Suites Wave publication scored higher than Sprinklr in all categories: strategy, current offering, and market presence.
Sprinklr is the only vendor in this evaluation capable of delivering all five social technology categories at depth- according to the Forester report, Sprinklr’s 10 years of acquisition activity has yielded highly and extensive customizable capabilities to meet large enterprises’ diverse social media needs. This high-powered Social Suite with the launch of its new Space UI aims to deliver a more streamlined user experience across its Core Platform plus five Products than the prior complicated user interface.
According to Grad Conn, Chief Experience & Marketing Officer, Sprinklr; modern communication channels – from Twitter to Instagram- are creating a customer with increasingly high expectations for a brand’s advertising, customer service, and engagement. Brands need a unified view of the customer, and a unified approach to managing customer interactions across the company to know customers and serve them on their terms.
Sprinklr is a social media software platform designed for large enterprises that enable users to manage digital assets and customer experience across organizational silos, social accounts, and geographies.
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